Birla Carbon announces global restructuring to focus on customers, innovation and operations

Mumbai, India, and Marietta, USA – July 7, 2020: Birla Carbon today announces organizational changes to drive closer connection to its customers, focus on market driven innovation, and leverage its global capabilities.  The company will transition to a global functional organization from one which previously operated in five global geographic regions having responsibility for all business operations.

Commenting on the organizational changes, Dr. Santrupt B. Misra, Chief Executive Officer, Birla Carbon, said, “The Birla Carbon business has always been keenly focused on our customers and we believe that these changes will allow us to bring a greater focus to those relationships in a way that will lead to even greater innovation and partnership.”  He further states, “We at Birla Carbon are committed to living our Purpose – ‘Share the Strength’ – by building world-class partnerships and relationships with our customers in such a way that we continue to be the supplier of choice.”

Sharing his thoughts on the changes, John Loudermilk, Chief Operating Officer, Birla Carbon, stated, “We are always seeking ways to be more customer centric in everything we do.  This transition supports that ambition while sharpening our focus on the markets we serve and delivering innovative solutions that help our customers create value.”

John Davidson, currently the President of the Europe and Africa Region, will become the Chief Sales and Marketing Officer and will continue to report to Mr. Loudermilk.  Mr. Davidson will be responsible for all sales and marketing aspects of the company supported by a team of sales leaders, market sector leaders, and marketing leaders positioned around the world.

Sanjeev Sood, currently the President of the South Asia Region, will become the Chief Manufacturing Officer for Asia and Dale Clark, currently Chief Technology Officer, will become the Chief Manufacturing Officer for Americas, Europe, and Africa.  Both Mr. Sood and Mr. Clark will continue to report to Mr. Loudermilk and will have responsibility for all manufacturing and supply chain activities in their respective regions along with joint accountability for Global Quality and Engineering Services.

Ronaldo Duarte, President of the South America Region, will be retiring from Birla Carbon later in the year after serving more than 40 years in a variety of leadership roles.  Mark Bass, President of the North America Region, and Todd Cottrell, President of Specialty and North Asia, are both leaving Birla Carbon to pursue other opportunities.

About Birla Carbon

Birla Carbon is a leading global supplier of carbon black. As one of the flagship businesses of the US$ 48.3 billion Aditya Birla Group, Birla Carbon provides innovative sustainable carbon black solutions that enhance the performance of paints and coatings, inks and toners, plastics, adhesives, sealants, textile fibers, mechanical rubber goods, and tires. The company’s footprint extends across 12 countries with 16 manufacturing facilities and two state-of-the-art technology centers in Marietta (USA) and Taloja (India), providing industry-leading innovation. Its Sustainable Operational Excellence (SOE) strategy focuses on employee safety, environmental stewardship, efficient use of carbon sources, and operating in a socially and ethically responsible manner. Visit:

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Roysten Dmello
Corporate Communications